Sales and Distribution Manager

Purpose of the job

The role of sales and Distribution manager is to plan, lead, motivate, Equip and control his/her team to deliver he expected sales performance of assigned territory according to the commercial law of the country.

Key Responsibilities

Develop sales plans and Reports

Sales and Distribution managers oversee the sales team and develop an overall business plan, including sales strategies and profit goals. This includes performing territory demarcation, distributor selection, and resource allocation, forecasting demands and analyzing sales figures and preparing sales report analysis. The SDM is required to present the plan and reports through both individual meetings and larger sales gatherings.

Perform Sales visits:

Often requiring travel, the sales and distribution manager spends significant time to visit potential and current clients (with sales van and /or alone) in order to provide product information, to check service level of the team, to answer client questions /concerns, to observe competitors action, and to build brand awareness.

Secure sales Targets

One of the most important functions of any sales team member, including the sales and Distribution manager, is to secure sales target. As a Sales and Distribution Manager this is done both directly and through team members.

Build Relationships:

In order to perform sales duties, the sales and Distribution Manager must build and maintain key relationships with potential and current clients, in addition to stakeholder of the business. Using excellent interpersonal skills, the sales and distribution manager networks to form new relationships with potential clients and follows up with potential and current clients through phone, email and regular visits.

Manage sales team

The sales and Distribution manager leads a team of sales people which includes the sales supervisor, Sales Rep ,Sales Driver , Sales Assistant, and Sales Clerk. This entails many different tasks, including training sales employees ,developing them , coaching motivating and supporting the sales team ,holding regular conference calls ,reviewing team member expense reports monitoring fuel expenses and ensuring that employees are achieving their sales goals

Detail Responsibilities

• Develop sales strategies to drive sales growth in the assigned area.
• Develop and manage an efficient distribution network to improve sales performance.
• Manage the sales team for sales growth and revenue enhancement.
• Conduct sample market survey to understand competitors and market trends of assigned area.
• Provide innovative ideas and suggestions to improve the market presence.
• Coordinate with marketing department, and Team of suppliers to enhance sales performance.
• Maintain relationship with existing customers for repeat business.
• Build high performing sales culture and sale centric atmosphere among the team members.
• Provide consistent and timely feedback to direct reports regarding their overall sales performance.
• Provide trainings , educational workshops and challenging opportunities for enhancing career growth of employees.
• Conduct business plan review meetings and performance review meeting with sales team and management.
• Own recruiting objectives setting, coaching and performance monitoring of sales employees.
• Identify emerging markets and market shifts while being aware of new products and competition status.
• Develop creative promotional strategies to attract more customers in assigned market area.
• Ensure cost effective utilization of sales resources.
• Appreciate the contributions and accomplishments of sales employees though proper rewarding mechanism.
• Develop performance improvement plan for sales team to meet performance goals.

Other Deliverables:Contribute in sales strategy and sales management activities of commercial department.

• Coordinate training ,workshop & market surveys within the department.
• Ensure compliance with local laws and regulations perform other activities as assigned by line manager.

Education

• BA degree in Marketing, business administration, Supply chain and logistics or any related field of study.

Experience

• 5+ year experience in a similar role and at list two years in managerial role.
• Preferably Experience in milk product in managerial role.

Languages

• English & Amharic